Amorim's Fatal Error? Challenging The Executives and the Infallible Executive Tier

Transpired he endured losing against lower-league opposition. He weathered losing a crucial continental showpiece versus a particularly poor Tottenham teams in living memory. He withstood home defeats to West Ham and Wolves, finishing 15th, the tactical inflexibility, squandering the team's best homegrown talent, the 32% win rate, labeling his team the poorest the club has ever seen. But there was one adversary against whom Ruben Amorim would not be allowed to tango. If you challenge the sporting director, you had better succeed.

Unfortunately, like many a Premiership defender during Blackburn Rovers' title-winning 1994-95 season, Amorim took on the executive and seems to have failed. Even the most distracted of readers will notice the irony here: a manager who frequently berated at his players for losing one-on-one duels succumbing when confronted by the intense pressure and formidable presence of one of the Premier League’s most feared football executives.

In truth, this whole bruising episode seems to paint the director in a different perspective. Perhaps it might have been tempting, given his brief stint of experience with the Saints, to view him as little more than a drudge within the club's structure: an individual whose appointment was due as much to his friendship with ex-colleague Omar Berrada rather than any demonstrable skill. How mistaken everyone was. In brilliantly outmanoeuvring United’s feted head coach, just as he bested the hapless Dan Ashworth before him, he has demonstrated to be among the sport’s true generals: a strategic mind that United’s mid-table rivals will now be rightly wary.

The Tactical Clash Over Formation & Ideology

To illustrate, it was Jason Wilcox , after being involved in the hierarchy that appointed the 3-4-3 fundamentalist the coach originally, was instrumental in trying to persuade Amorim to ditch his favored formation. Naturally, these pleas faced pushback. But perhaps these judgements hold greater authority when issued by a man of a man the impeccable football pedigree he possesses, a veteran of three England caps and a role in a championship team decades past.

Maybe eventually Jason Wilcox might agree to explain his reasoning to the rest of us. Maybe one day questions may arise why Amorim is walking away with full compensation, with no compensation reduction clause activated. The director seldom speaks publicly, and with very good reason. The true intellectuals in football – individuals such as Jason Wilcox – function on a plane exceeding our mundane comprehension. Were he to speak, probably we would perceive would be ultrasonic blips and complex calculations. Desiring an explanation is not quite the same as being ready to comprehend it.

The INEOS chief reportedly suggested using the winger at right wing-back.
Sir Jim Ratcliffe has allegedly suggested playing Bryan Mbeumo at right wing-back. Image: Getty Images

The Supreme Power Behind Command

Naturally, by focusing our attention on the sporting director we overlook the real power behind the club's current leadership. Jason Wilcox is, in reality, simply carrying out the commands of his superior the billionaire owner, who in private has made very clear his preference for a four-man defense. According to reports, Ratcliffe has also proposed deploying the forward as a right wing-back. Ratcliffe is keen for United to embrace data science and analytics. According to ESPN, in an executive meeting soon after his minority ownership, he announced that United’s style of play “will be decided in this room”.

Ultimately, Sir Jim is an expert in these intricate football matters, drawing from his previous experience in industry and sailing. Above all he is immensely wealthy, and as we all know, the wealthy are the best of us: more insightful, more wise, strategically brilliant, simply superior. Whom else could one trust to oversee an enlightened programme of austerity, the construction of a new stadium that appears a lot like someone’s leftover knitting, the signing of Benjamin Sesko?

The New Soccer Order: Directors Over Coaches

This is a trend we are increasingly seeing in top-tier of the game. For decades, clubs foolishly delegated major sporting choices to subordinate staff such as coaches, talent spotters – even footballers. Perhaps it was once feasible for an up-and-coming, visionary coach with a philosophy and energy to go into a club and implement their plan through to completion. But how many businesses have such individuals established? What number of mass redundancies have they overseen? Far preferable to invest genuine authority where it belongs: the executive class, the casually dressed executives, the guys with impressive LinkedIn profiles. It is wiser to determine the strategy in the boardroom and hire a coach who will adapt their methods accordingly. If managers were formerly chefs, they are now more like delivery personnel: not really creating the product, yet ultimately answerable if it arrives cold or fails of the box.

In the meantime, a coach's role has become less about defining the vision and more about selling it: the receptionist on the front desk, the visible figurehead of an organisation they can do little to influence. Enzo Maresca takes a squad of very young players into the Champions League and wins two medium-sized trophies, and essentially gets sacked for talking. A manager at Celtic finds his reputation ruined while the people who hired him live to blunder indefinitely.

A Neoliberal Football: Accountability Only for the Few

And possibly on some microcosmic level this is simply corporate governance in action: the rise of a gilded overclass who are infallible, whose choices are always untouchable, whose mistakes can invariably be sacked away without explanation. Appoint the system coach only to dismiss him for using excessively 3-4-3. Bring in the project manager and then bin him for requiring too long. And most importantly be grateful; for the incremental increases in ticket costs, for your new player acquisitions, for the fact that the grownups – however well qualified – remain in control.

Dawn Allen
Dawn Allen

A tech enthusiast and writer passionate about exploring how emerging technologies shape our daily lives and future possibilities.